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At 23, Evan Urquhart Is Quietly Building the Backend of the Creator Economy

Most people in their early twenties are figuring out how to navigate a job market. Evan Urquhart is building the infrastructure that will define it. As Founder & CEO of Cryptic—a media and venture consulting firm based in Newport Beach—Urquhart has become a critical operator behind some of the most strategic plays in the creator economy, all while staying largely invisible to the public eye.

His career began in the trenches of online communities: monetizing Minecraft servers at 14, managing influencers by 16, and reverse-engineering digital systems from the ground up. But what separates Urquhart isn’t just early exposure—it’s the mindset. He doesn’t chase virality; he studies it, systemizes it, and turns it into repeatable results.

Cryptic isn’t another agency built on vibes. It’s a performance-first media architecture company helping creators, VCs, and operators build long-term leverage through short-form video, personal brand positioning, and startup media strategy. Urquhart’s team doesn’t just edit clips—they build scalable infrastructures for attention, influence, and revenue. Thousands of videos are deployed monthly. Hundreds of creators have quietly used his systems. And a growing number of startups and funds now rely on his frameworks to drive deal flow, hiring pipelines, and narrative control.

What’s striking is how many of his clients—celebrity creators, stealth founders, even corporate execs—aren’t just trying to grow; they’re trying to transform. Under Urquhart’s guidance, they evolve from talent into operators, from entertainers into founders, from attention-seekers into attention-converters.

That’s the real economy Urquhart is building. Not the flashy side of influence, but the mechanical core of it. The infrastructure. The leverage. The backend that actually powers this era of business.

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